The Naming of the Farm

Why Not Raise More Pure Bred Mares.


There is more interest being shown in the naming of our farms this year than ever before. Farms are being named for locality, sentiment, business, and some special industry that may be emphasized upon that farm.

The naming of the farm is the expression of content and happiness. In naming your farm originality is of first importance. Words that go well together without harsh or awkward sounds should be selected. One should be very careful and take plenty of time, and give much thought to this important proposition. It means a great deal to you, and to your children, the future owners of your farm, to have a well selected name; in fact, the members of the family should be consulted before deciding upon a title. The name of your farm is of much more importance that what some people give to the naming of a calf or a colt.

There are some characteristics about each farm that will help suggest a name, or a combination name is often used. Once chosen, the name should become a standard of merit, and be known for the quality of everything produced upon which the name is placed. A well selected name, with an established record for good quality and honest dealings will add much to the sale value of a farm; but it is unusual for this kind of farms to be sold.

-- The Utah Farmer, August 14, 1915

Norman Borlaug on Population

The green revolution has won a temporary success in man's war against hunger and deprivation; it has given man a breathing space. If fully implemented, the revolution can provide sufficient food for sustenance during the next three decades. But the frightening power of human reproduction must also be curbed; otherwise the success of the green revolution will be ephemeral only.

Most people still fail to comprehend the magnitude and menace of the "Population Monster". In the beginning there were but two, Adam and Eve. When they appeared on this earth is still questionable. By the time of Christ, world population had probably reached 250 million. But between then and now, population has grown to 3.5 billion. Growth has been especially fast since the advent of modern medicine. If it continues to increase at the estimated present rate of two percent a year, the world population will reach 6.5 billion by the year 2000. Currently, with each second, or tick of the clock, about 2.2 additional people are added to the world population. The rhythm of increase will accelerate to 2.7, 3.3, and 4.0 for each tick of the clock by 1980, 1990, and 2000, respectively, unless man becomes more realistic and preoccupied about this impending doom. The ticktock of the clock will continually grow louder and more menacing each decade. Where will it all end?

Malthus signaled the danger a century and a half ago. But he emphasized principally the danger that population would increase faster than food supplies. In his time he could not foresee the tremendous increase in man's food production potential. Nor could he have foreseen the disturbing and destructive physical and mental consequences of the grotesque concentration of human beings into the poisoned and clangorous environment of pathologically hypertrophied megalopoles. Can human beings endure the strain? Abnormal stresses and strains tend to accentuate man's animal instincts and provoke irrational and socially disruptive behavior among the less stable individuals in the maddening crowd.

We must recognize the fact that adequate food is only the first requisite for life. For a decent and humane life we must also provide an opportunity for good education, remunerative employment, comfortable housing, good clothing, and effective and compassionate medical care. Unless we can do this, man may degenerate sooner from environmental diseases than from hunger.

And yet, I am optimistic for the future of mankind, for in all biological populations there are innate devices to adjust population growth to the carrying capacity of the environment. Undoubtedly, some such device exists in man, presumably Homo sapiens, but so far it has not asserted itself to bring into balance population growth and the carrying capacity of the environment on a worldwide scale. It would be disastrous for the species to continue to increase our human numbers madly until such innate devices take over. It is a test of the validity of sapiens as a species epithet.

Since man is potentially a rational being, however, I am confident that within the next two decades he will recognize the self-destructive course he steers along the road of irresponsible population growth and will adjust the growth rate to levels which will permit a decent standard of living for all mankind. If man is wise enough to make this decision and if all nations abandon their idolatry of Ares, Mars, and Thor, then Mankind itself should be the recipient of a Nobel Peace Prize which is "to be awarded to the person who has done most to promote brotherhood among the nations".

-- Norman Borlaug, "The Green Revolution, Peace, and Humanity," Nobel Peace Prize lecture, 1970.

Situational and Ambient Overload

Nicholas Carr, Roughtype:

One of the traps we fall into when we talk about information overload is that we’re usually talking about two very different things as if they were one thing. Information overload actually takes two forms, which I’ll call situational overload and ambient overload, and they need to be treated separately.

Situational overload is the needle-in-the-haystack problem: You need a particular piece of information – in order to answer a question of one sort or another – and that piece of information is buried in a bunch of other pieces of information. The challenge is to pinpoint the required information, to extract the needle from the haystack, and to do it as quickly as possible. Filters have always been pretty effective at solving the problem of situational overload. The introduction of indexes and concordances – made possible by the earlier invention of alphabetization – helped solve the problem with books. Card catalogues and the Dewey decimal system helped solve the problem with libraries. Train and boat schedules helped solve the problem with transport. The Reader’s Guide to Periodicals helped solve the problem with magazines. And search engines and other computerized navigational and organizational tools have helped solve the problem with online databases.

Whenever a new information medium comes along, we tend to quickly develop good filtering tools that enable us to sort and search the contents of the medium. That’s as true today as it’s ever been. In general, I think you could make a strong case that, even though the amount of information available to us has exploded in recent years, the problem of situational overload has continued to abate. Yes, there are still frustrating moments when our filters give us the hay instead of the needle, but for most questions most of the time, search engines and other digital filters, or software-based, human-powered filters like email or Twitter, are able to serve up good answers in an eyeblink or two.

Situational overload is not the problem. When we complain about information overload, what we’re usually complaining about is ambient overload. This is an altogether different beast. Ambient overload doesn’t involve needles in haystacks. It involves haystack-sized piles of needles. We experience ambient overload when we’re surrounded by so much information that is of immediate interest to us that we feel overwhelmed by the neverending pressure of trying to keep up with it all. We keep clicking links, keep hitting the refresh key, keep opening new tabs, keep checking email in-boxes and RSS feeds, keep scanning Amazon and Netflix recommendations – and yet the pile of interesting information never shrinks.

The cause of situational overload is too much noise. The cause of ambient overload is too much signal.